Bluebridge Hires Joseph Loria as Vice President of Customer Success

FISHERS, Ind.—(June 2, 2016)— Bluebridge, provider of a mobile engagement platform that powers branded, native mobile apps for businesses across all industries, today announced Joseph Loria has joined its growing team as the Vice President of Customer Success. Loria, who brings decades of experience working with clientele of software companies, will direct the customer success and technical services programs at Bluebridge as the company continues to scale its product offerings, most notably in the employee engagement space.

“As we add mid-sized and large enterprise businesses to our growing list of customers, it is critical that we build a customer success team to support our trajectory,” said Santiago Jaramillo, founder and CEO of Bluebridge. “Joseph’s background in customer success and retention makes him a perfect fit for building out our customer success program, especially as we continue to grow in size and expand our product offerings.”

Prior to joining the Bluebridge team, Loria held vice president roles first at auto-dealer data management company One View, Inc., where he grew the company’s revenue by 26%, and association management software company WebLink, where he contributed largely to the success of the customer implementation program by reducing average onboarding time by 63%.

At Bluebridge, Loria will play a key role in scaling the company’s growing team dedicated to both customer success and technical support. Tasked with improving the entire customer experience from onboarding to long-term retention, he will work closely with Bluebridge staff to maintain a continual lifecycle model for customer support and success. Along with Bluebridge’s technical services staff, Loria will be monitoring key metrics such a customer mobile app implementation time and overseeing the creation of onboarding resources and customized package solutions. Additionally, he is working to promote the unique benefit of the company’s customer success management team, which provides one-on-one engagement consulting and strategy guidance to customers who are setting up and promoting their mobile apps.

“I’m looking forward to creating a phenomenal customer experience for Bluebridge customers,” said Loria. “For customers to be successful, it’s crucial for everything to go smoothly, from integrations to onboarding to navigating new updates to the Bluebridge product offering. Change management is critical to success in any software deployment, and I truly see myself as an extension of each customer’s team.

For more information about Bluebridge, visit


About Bluebridge

Bluebridge is the world’s leading mobile-first employee engagement platform for building branded and compelling internal mobile apps that help companies better align their employees with key goals, visions, team information and resources. Featured in Forbes and other major publications, Bluebridge helps hundreds of customers, including Mainstreet, First Person, T2 Systems, TrendyMinds, Harding Poorman Group, and others engage their key audiences through an accessible mobile app solution. With more than 600 branded mobile apps across the Apple and Android app stores, Bluebridge platform apps have powered more than 15 million app sessions and six million push notifications to hundreds of thousands of app users across corporate enterprises, churches, tourism bureaus and more. Learn more at




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